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Printed January 22, 2004


Jemoptical offers quality eyeglasses at great prices.

Joe Motta, owner of Jemoptical, offers old-fashioned values and affordable eyeglasses at his Largo store.

LARGO - Searching for excellent quality eye care at reasonable prices?

Then look no further, Joe Motta, owner of Jemoptical, has partnered with optometrist Dr. Mark Klugman to bring back high standards and quality products to the community at affordable prices.

"We wanted to create a practice offering patient care the way it used to be," said Motta.

At Jemoptical, patients will never feel rushed. The practice is kept small in order to devote as much time as necessary with each person.

"Dr. Klugman spends a minimum of 30 minutes with each patient during a typical eye exam," said Motta. Examinations include full vision screening, glaucoma and cataract testing and eye dilation. Motta stresses the importance of annual eye exams, stating that their office is a person's first line of defense.

He said, "There are some eye diseases such as glaucoma that don't have any symptoms and can take away your sight without any warning."

Should problems or disease of the eye turn up during examination, Dr. Klugman refers patients to respected physicians and surgeons in the area.

"Stop overpaying for eyeglasses!" has become the slogan at Jemoptical.

The store is filled to the brim with great values and every frame in the store is one set price. For example single vision glasses (reading or distance) are just $39.95. Prices for special lenses, tints and coatings are also considerably less expensive including the popular Varilux. Even eye exams are affordable at just $30 with purchase of glasses and $40 without eyeglass purchase.

"We are very proud of our prices," Motta said.

Check out the Web site at, for a unique, weekly "auction," giving patients a chance to bid on eyeglasses and exams for even greater savings.

The most important part of your eyeglass purchase is the actual fitting that is done by Joe Motta personally.

Joe Motta and Dr. Klugman have been in the optical industry for more than 30 years. Their experience has enabled them to provide the community with the highest quality care and best values possible. They invite patients to "stop overpaying for eyeglasses."

Jemoptical is located at 12951 Walsingham Road. Call 596-6333.



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